Bennett University offers a Bachelor of Arts (BA) degree in three specialisations. The duration of Bennett University BA courses is three years and they are offered in full-time mode. Journalism and mass communication, liberal arts and film, television & web series are the three BA specialistions at Bennett University. Applicants who have passed 10+2 with an aggregate score of 50% marks are eligible for Bennett University BA admission. The university provides merit based and entrance exam based admission in BA courses. SAT and CUET scores are taken into consideration for Bennett University BA admissions. The average package offered to BA Mass Communication students during Bennett University placements was Rs 4.09 LPA.

Bennett University BA Specialisations

  •     Journalism and Mass Communication
  •     Film, Television and Web Series
  •     Liberal Arts

 

Bennett University BA Syllabus

 

The three year Bennett University BA courses are divided into six semesters. Below mentioned is the Bennett University syllabus for BA Liberal Arts and BA Journalism and Mass Communication courses.

Bennett University BA Liberal Arts Syllabus

Semester 1
Basket Course Name Credits
Foundation Psychology 101 4
Foundation Sociology 101 4
Foundation Sport 101 2
Foundation Finance 101 (Basic Financial Accounting) 4
Foundation Critical thinking 2
Foundation Business Communication 101 4
  Total Credit 20
Semester 2
Basket Course Name Credits
Foundation Philosophy 101 4
Foundation Economics 101 4
Foundation Sports 102 2
Foundation Marketing 101 (Basic Marketing Management) 4
Foundation Critical Thinking 2
Foundation Business Communication 102 2
Foundation Advanced English 101 3
  Total Credit 21
Semester 3
Basket Course Name Credits
Foundation Logic 101 4
Foundation Critical thinking 2
Foundation News and Current Affairs 3
Foundation Environmental Studies 1
Foundation Advertising 101 (Basics of Advertising) 4
Core Plus Indian Philosophy of Religion 4
Foundation Sports 103 2
  Total Credit 20
Semester 4
Basket Course Name Credits
Foundation Political Science 101 4
Core Plus Organisational Behaviour 4
Core Plus Fundamentals of Financial Management 4
Major Consumer Behaviour 3
Major Product and Brand Management 3
Foundation Critical thinking 2
  Total Credit 20
Semester 5
Basket Course Name Credits
Major Sales and Distribution 3
Major Digital Marketing and Native Advertising 4
Foundation Management 101 (Principles of Management) 2
Foundation Critical thinking 2
Elective Organisational Behaviour 4
Elective Design Thinking 3
Elective Public Relations and Corporate Communication 4
     
Elective Foreign Language 201 3
Elective Sports 301 2
Elective Entrepreneurship 3
Elective Philosophy 102 3
Elective Economics 102 3
Elective Foreign Language 101 3
  Total Credit 20
Semester 6
Basket Course Name Credits
Major Basic Research Methodology 3
Major Advertising Strategy 4
Major Services Marketing 3
Elective Computer Fundamentals 3
Elective Film Studies and Film Making 4
Elective Contemporary Literature 3
Elective Foreign Language 202 3
Elective Sports 302 2
Elective Advertising 201 3
Elective Psychology 102 3
Elective Sociology 102 3
Elective Creative English 3
  Total Credit 19
Total Credit Hours 120

 

Bennett University Syllabus for BA Journalism and Mass Communication

S NO

Title

L

T

P

Cr

First Semester
1 News Writing 2 0 4 4
2 Editing and Page Making 2 0 4 4
3 Digital Photography 1 0 2 2
4 Basics of Advertising 4 0 0 4
5 Business of Print 1 0 0 1
6 News Analysis I 2 0 0 2
7 How India Works (Indian Polity) 1 0 0 1
8 Foundations of Entrepreneurship 3 0 0 3

Honours Courses
9 Minor Project (Print) 0 0 8 4
           
  Total 16 0 18 25

Second Semester
1 Social Media 4 0 0 4
2 Mobile Media 2 0 4 4
3 Web Journalism 2 0 4 4
4 Advertising Strategy 4 0 0 4
5 News Analysis II 2 0 0 2
6 How India Works (Environment Studies) 1 0 0 1

Honours Courses
7 Media Skills I 0 0 4 2
8 Minor Project (Web & Mobile) 0 0 6 3
  Total 15 0 18 24

Third Semester
1 Radio, Music and Streaming 4 0 2 5
2 Television Journalism 3 0 4 5
3 Business, Law and Structure of Television 2 0 0 2
4 Public Relations & Corporate Communication 4 0 0 4
5 Media Planning and Buying 2 0 0 2
6 News Analysis III 2 0 0 2
7 How India Works (Society) 1 0 0 1

Honours Courses
8 Media Skills II 0 0 4 2
9 Minor Project (Television) 0 0 6 3
  Total 18 0 16 26

Fourth Semester
1 Business of Filmmaking 1 0 0 1
2 Film Studies and Digital Filmmaking 2 0 4 4
3 Media Ethics 3 0 0 3
4 Digital Marketing & Native Advertising 4 0 0 4
5 Event Management 2 0 0 2
6 Theories of Mass Communication 4 0 0 4
7 News Analysis IV 2 0 0 2
8 How India Works (Economy) 1 0 0 1

Honours Courses
9 Media Skills III 0 0 4 2
10 Minor Project (Advertising) 0 0 6 3
  Total 19 0 14 26

Fifth Semester
1 Brand Management 4 0 0 4
2 Media Law and Government 3 0 0 3
3 Data Journalism 2 0 4 4
4 Social Media Marketing 2 0 2 3
5 Multimedia 1 0 4 3
6 News Analysis V 2 0 0 2
7 How India Works (Human Rights and Media) 1 0 0 1

Honours Course
8 Media Skills IV 0 0 4 2
9 Minor Project (PR) 0 0 6 3
  Total 15 0 20 25

Sixth Semester
1 Internship – – – 10
2 Capstone Project 0 3 12 8

Honours Course (Select any one)
3 Minor Project (Specialisation) 0 0 12 6
4 Print Media        
5 Web Journalism / Mobile        
5 Television Journalism        
5 Advertising        
5 Public Relations        
  Total 0 3 24 24

 

Bennett University BA Admission Dates 2023

Bennett University BA admission is open for the current session. Applicants can apply for admission via online mode. Bennett University BA admission last date is not officially declared by the university. There are two modes of admission for BA courses: merit based and entrance based. The entrance based admissions are given based on CUET / SAT scores. Below given is the detailed admission process of all three Bennett University BA courses.

 

Bennett University BA Admission Procedure: Entrance Based

  •     Candidates first need to sit for CUET UG or SAT and qualify the exam.
  •     Qualified applicants need to fill the application form of the university and apply for Bennett University BA admission.
  •     Next, the university shortlists candidates for admission based on their entrance score.
  •     Once candidates are shortlisted, they need to verify documents and deposit fees to complete Bennett University BA admission process.

 

Bennett University BA Admission Process: Merit Based

  •     First step for candidates to visit the admission portal and apply for Bennett University BA admission.
  •     Candidates need to fill the application form and submit it.
  •     The university then conducts a personal interview.
  •     Applicants are required to appear for a personal interview.
  •     Final selection of candidates is made based on Class 12 score and performance in personal interview.
  •     The last step is to deposit fees and submit required documents to secure admission.

 

Bennett University BA Eligibility Criteria

Candidates who want to apply for admission must be familiar with the eligibility criteria. Bennett University BA eligibility is Class 12 in any stream from a recognised board or IB board. Candidates can check out the detailed eligibility criteria for BA admission at Bennett University given below.

Bennett University BA Eligibility

Particulars Details
Academic qualification Class 12 from a recognised board or minimum score of 24 in 10+2 from IB board
Minimum percentage required Minimum 55% marks
Stream Any stream
Compulsory subjects English

 

Bennett University BA Fees

Bennett University BA fee differs from specialisation to specialisation. The total fees for BA Journalism & Mass Communication and BA Film, TV and Web Series programmes is Rs 10,50,000. One time registration fee of Rs 45,000 and one time security deposit of Rs 30,000 is same for all three specialisations. The security deposit is refundable. The university also has well furnished hostels The annual fee for triple sharing room in a hostel is Rs 1,50,000. The detailed Bennett University BA fee structure is given below.

Bennett University BA Fee Structure

Program Name Fee Type (Rs) Year 1 Year 2 Year 3 TOTAL
BA Journalism & Mass Communication and BA Film, TV and Web Series Tuition fee 3,25,000 3,25,000 3,25,000 9,75,000
Registration Fees one time (non-refundable) 45,000 – – 45,000
One time security deposit (refundable) 30,000 – – 30,000
Annual hostel charges (triple sharing) (incl. boarding, lodging and laundry) 1,50,000 150,000 150,000 4,50,000
Total Fees 5,50,000 4,75,000 4,75,000 15,00,000
BA Liberal Arts Tuition fee 470,000 470,000 470,000 1,410,000
  Registration Fees one time (non-refundable) 45,000 – – 45,000
  One time security deposit (refundable) 30,000 – – 30,000
Living expenses Annual hostel charges (triple sharing) (incl. boarding, lodging and laundry) 1,50,000 1,50,000 1,50,000 4,50,000
Total fees 6,95,000 6,20,000 6,20,000 19,35,000

 

Bennett University BA Placements

Every year, the placement drive is conducted for BA students. Bennett University BA placements are looked after by the career service cell. It remains in contact with corporates and alumni of the university to make sure ample placement opportunities are provided to BA students. Along with internship, the career service cell also provides summer internship to students. Bennett University BA placement data 2022 is released for the mass communication course. A total of 60 companies participated in the placement drive. Bennett University BA average package offered to mass communication students was Rs 4,09,000 per annum in 2022. Below mentioned in the table is Bennett University BA Mass Communication placement highlights for the year 2022.

Bennett University BA Placements Data 2022: Mass Communication

Particulars Details
Total number of participating recruiters 60
Average placement package Rs 4.09 LPA
Highest placement package Rs 7.2 LPA